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How to Market Your Book: FOR FREE (guest post)

September 5, 2014 by Meet Brenda 1 Comment

how to market your book for free

Today’s guest post is brought to you by author Kathryn Elizabeth Jones. She is sharing other tips writers can use to market their books for free. 

When I tell other writers you can market your book for free, they often look at me as if I’m on something, or, at the very least, crazy.

What they don’t know is that I’m actually more than a little pumped up about book marketing.

Why?

Suffice it to say that I have been published for many years and during that time have learned many fascinating things about marketing. Not only what works – and what doesn’t – but the many avenues of marketing that don’t cost me a red cent.

So let’s get to it, shall we?

Book trailers: The first day I stumbled upon Animoto, a site that allows the user to create a video for FREE, I thought, “Is this for real?” My second thought was, “Will I be technically challenged?”

The good news is, it was for real and it was so easy to use! Now, I do almost all of my book trailers using Animoto. As long as my video is 30 seconds or less, the creative experience is free.

I use book trailers I have created on my site, upload them to YouTube, and send them off to all of my social media contacts.

Blog interviews. There are so many readers and writers out there searching for authors who will do an interview with them. And these interviews are so simple! The blogger sends you a list of questions, you fill them out and send them back along with your book cover and author photo. That’s it! Expect to see your interview in an upcoming post and social network to your heart’s content!

Reviews: Reviews are SO important in your book marketing plan, especially the reviews found on Amazon, the #1 place that readers shop! Reviews need never cost you. There are many, many readers and authors interested in reviewing books, and some will even take your book in PDF format! What does that mean for you? Absolutely no cost to you to send them your book.

Speaking Engagements: Having a difficult time getting speaking engagements on your own? I still struggle with this after many years of publishing. The good news is if I piggy-back with a great conference or writer’s event, I am able to talk about some aspect of writing, and, at the same time, make a little money selling my books.

Am I always paid up front to speak?

Nope. But the experience always gives me an opportunity to meet other writers AND sell the books I have brought with me.

Free advertising online. Did you know that there are sites out there that will post your book cover, your book’s synopsis, author photo, links, and sometimes, even a book trailer without charging you for it? I was simply amazed when I discovered this!

Here are a couple of sites to get you started:

www.awesomegang.com

www.BookDaily.com

Marketing your book for free doesn’t have to be difficult, though it can be a bit scary when you get started. I try to remember that it’s okay to be a bit afraid as long as I don’t let the fear get to me and keep me from marketing my book.

I wish you success.

***

kejKathryn Elizabeth Jones is the owner and editor-in-chief at Idea Creations Press, a publishing services company offering writing, publishing and marketing services to writers and non-writers alike. She is also the author of six books including Marketing Your Book On A Budget found at Amazon.com. Learn more at https://www.ariverofstones.com and https://www.ideacreationspress.com.

 

Filed Under: Writing Tips Tagged With: book marketing ideas, book marketing tips, free book marketing, free book marketing ideas, how to market a book, how to sell books, market your book for free

The Shocking State of Literacy in America and What You Can Do About It

August 27, 2014 by Meet Brenda 6 Comments

state of literacy in america
Original photo source

Do you ever think about how important reading is? My daughter is 8, and she is just now entering the stage of life where reading comes easily to her. She is able to look at almost anything and decode what it says. She loves learning new facts and constantly tells me about the things she learns.

 

“Did you know, Mom, that insects have 6 legs?”

Did you know the jawbone is called the mandible?”

Did you know?”

If she couldn’t read, she would only know these things if someone told her.

 

I believe that reading and writing are two of the most important skills you can have in life. One educates you on everything and the other helps you communicate with others.

I talk a lot about the importance of effective writing skills here at Daily Mayo, but I don’t talk as often about the importance of reading. I could not imagine what my life would be like if I couldn’t read, or if I hadn’t been inspired toward a love of reading as a young child.

According to the Educational Testing Service, the more reading materials there are in a home, the better children are at reading. According to Begin to Read, a literacy advocacy site, one in four children reach adulthood with a 4th grade reading level or lower. A study from 2003 found that 22 percent of adults functioned at the Below Basic reading level, meaning they only possessed the most basic of reading skills learned in first and second grade.

These surprising statistics show that literacy is not as widespread as it should be. The best way to counteract these problems is by promoting literacy from a young age.

 

Writing Posts on Daily Mayo

10 Writing Exercises to Improve Your Writing Skills

How to Be a Better Writer

Reader Hooks You Should Emulate

 

Filed Under: Writing Tips Tagged With: grammarly promote literacy campaign, literacy campaigns, promote literacy, reading is fundamental charity. reading charities, Writing Tips

Writing Tip: Use the Grammarly Grammar Editor

June 25, 2014 by Meet Brenda 6 Comments

This post is sponsored by Grammarly, Inc., but all opinions are my own.affiliate

One of the greatest drags about writing is all the rules. Unless you are some kind of grammar freak like I am, then you probably seriously hate having to worry about grammar when you write.

If you are on Facebook, you have probably seen the e-cards that Grammarly puts out (you can view more on the Grammarly Pinterest board) featuring grammar-related humor, like this:

grammarly cards your an idiot

But did you also know that Grammarly has a useful function as well? In fact, the whole point of Grammarly is to help you improve your grammar no matter the occasion, which is of course, something I can get behind 100 percent (take note, I did not use fictitious percentages like 1000 percent).

Features of Grammarly

Basically, Grammarly takes your writing and runs it through a variety of grammar filters. You can choose filters based on the kind of writing it is. Grammarly currently has filters for:

  • Business writing
  • Academic writing
  • Casual writing
  • Creative writing
  • Medical writing
  • Technical writing
  • General writing

Each category has specific sub-categories (like under academic you can select essay, case study, and a variety of others). You also get to choose what errors Grammarly looks for. You can choose vocabulary, spelling, grammar, punctuation, style, plagiarism, and sentence structure. After you select your parameters, you insert your text and grade away!

Right now, there are three pricing options:

  • Monthly at $29.95 per month (billed monthly at $29.95)
  • Quarterly at $19.98 per month (billed quarterly at $59.95)
  • Yearly at $11.66 per month (billed yearly at $139.95)

Obviously, the yearly plan is the best deal, and you can try it free for 7 days before committing to purchase.

irony definition

Pros of Grammarly

I liked the flexibility of different writing styles. Not everything should sound like a graduate paper, which I appreciate about this grammar checker. When I ran a variety of novel passages through the checker (see below), it allowed for a wide range of creative styles.

I did like that putting everything through the filter made me more aware of the grammar pitfalls that I fall into a lot, which was an awesome bonus. It not only is a grammar checker, but also helps you write better!

Cons of Grammarly

For the most part, there weren’t any cons about this grammar checker. The only issue I had with it is that the checker really doesn’t like passive sentences or sentences ending with prepositions. Grammarly also objected to split infinitives, and as you know, I tend to love those. None of these “rules” are actually hard and fast grammar rules, but it does help raise awareness to prevent too many instances of weak writing, which I appreciated.

Occasionally, the grammar advice was clearly off base. The checker wanted to turn this sentence, “He gently freed his other hand,” into “He gently freed another hand,” which makes no sense. 
Best Automated Proofreader

Playing Around with Grammarly

For about 3 weeks, I ran everything I wrote through the appropriate grammar filter. Most of my stuff had a base score of 95 (this post had a base score of 96), which I was pretty happy with. After tweaking, I was able to get most of my stuff to 98 or better.

Just for fun, I ran a few passages from famous literature through the grammar checker to see what score they received.  I found that switching to the correct grammar checker was important. The Crime and Punishment passage had a score of only 89 when I used the general grammar checker rather than the grammar checker for novels. This post had a score of 88 when graded as a dissertation.

The Results

the old man and the seaThe Old Man and The Sea by Ernest Hemingway

Grammarly Score: 100

The passage: “‘The fish is my friend too,’ he said aloud. ‘I have never seen or heard of such a fish. But I must kill him. I am glad we do not have to try to kill the stars.’

Imagine if each day a man must try to kill the moon, he thought. The moon runs away. But imagine if a man each day should have to try to kill the sun? We were born lucky, he thought.

Then he was sorry for the great fish that had nothing to eat and his determination to kill him never relaxed in his sorrow for him. How many people will he feed, he thought. but are they worthy to eat him? No, of course not. There is no one worthy of eating him from the manner of his behavior and his great dignity.

I do not understand these things, he thought. But it is good that we do not have to try to kill the sun or the moon or the stars. It is enough to live on the sea and kill our true brothers.”

Crime and Punishment by Fyodor Dostoevskycrime and punishment

Grammarly Score: 95

The Passage: “He went out, trembling all over from a sort of wild hysterical sensation, in which there was an element of insufferable rapture. Yet he was gloomy and terribly tired. His face was twisted as after a fit. His fatigue increased rapidly. Any shock, any irritating sensation stimulated and revived his energies at once, but his strength failed as quickly when the stimulus was removed.

Zametov, left alone, sat for a long time in the same place, plunged in thought. Raskolnikov had unwittingly worked a revolution in his brain on a certain point and had made up his mind for him conclusively.

“Ilya Petrovitch is a blockhead,” he decided.”

harry potter and the half blood princeHarry Potter and the Half-Blood Prince by JK Rowling

Grammarly Score: 96

The Passage: “And Harry saw very clearly as he sat there under the hot sun how people who cared about him had stood in front of him one by one, his mother, his father, his godfather, and finally Dumbledore, all determined to protect him; but now that was over. He could not let anybody else stand between him and Voldemort; he must abandon forever the illusion he ought to have lost at the age of one, that the shelter of a parent’s arms meant that nothing could hurt him. There was no waking from this nightmare, no comforting whisper in the dark that he was safe really, that it was all in his imagination; the last and greatest of his protectors had died, and he was more alone than he had ever been.”

Twilight by Stephanie Meyertwilight book cover

Grammarly Score: 100

The Passage: “The blush on your cheeks is lovely,” he murmured. He gently freed his other hand. My hands fell limply into my lap. Softly he brushed my cheek, then held my face between his marble hands. “Be very still,” he whispered, as if I wasn’t already frozen. Slowly, never moving his eyes from mine, he leaned toward me. Then, abruptly, but very gently, he rested his cold cheek against the hollow at the base of my throat. I was quite unable to move, even if I’d wanted to. I listened to the sound of his even breathing, watching the sun and wind play in his bronze hair, more human than any other part of him.”

enders game book coverEnder’s Game by Orson Scott Card

Grammarly Score: 93

The Passage: “An enemy, Ender Wiggin,” whispered the old man. “I am your enemy, the first one you’ve ever had who was smarter than you. There is no teacher but the enemy. No one but the enemy will tell you what the enemy is going to do. No one but the enemy will ever teach you how to destroy and conquer. Only the enemy shows you where you are weak. Only the enemy tells you where he is strong. And the rules of the game are what you can do to him and what you can stop him from doing to you. I am your enemy from now on. From now on I am your teacher.”

This just goes to show you that you can have a wide variety of writing styles and still use proper grammar!

Overall Thoughts

I really like the Grammarly grammar checker and it is an incredibly useful tool for any kind of writer. I imagine it would be the most helpful to students. Even if you just try it for a month, I bet your writing will improve dramatically by the end of the month!

If this sounds interesting to you, you can try Grammarly free for 7 days!

More Grammar Fun

Learning about Prepositions

Active and Passive Voice

Grammar Tips on Twitter

Filed Under: Writing Tips Tagged With: grammar writing tips, grammarly editor review, grammarly grammar editor, help with writing, helpful writing tips, improve your writing, online grammar checker, the best online grammar checker

10 Writing Exercises to Improve Your Writing Skills

June 4, 2014 by Meet Brenda 5 Comments

writing exercises to improve writing skill

It’s time for another Writing Tip Wednesday! This is where I share helpful writing tips that have helped me become a better writer!

If you don’t know, I contribute a monthly writing column to Ramblings of a Coffee-Addicted Writer. My post for June is up today!

 

As a professional writer, I often get bogged down with writing about boring topics. Sometimes, it is difficult to switch between corporate writing and the freer style of the online world or fiction writing.

One of my favorite ways to improve writing or take on a different voice is to try a variety of writing exercises. I find that conducting a writing exercise is an excellent way to refresh your writing brain to come up with something when you have a mental block.

If you want to refresh your writing, try the following 10 writing exercises to improve your writing skills…

 

Read the rest of the post at Coffee Addicted Writer!

More Writing Tips

How to Write a Critical Book Review

The Role of Color

How to Write for an Online Audience 

What is your favorite writing exercise? 

Filed Under: Writing Tips Tagged With: become a better writer, help with writing, how to improve writing skill, improve writing online, improve writing skill, improve writing style, improve writing technique, writing exercises, writing exercises for writers

Writing Tip Wednesday: How to Write for an Online Audience

May 7, 2014 by Meet Brenda Leave a Comment

Writing Tips Wednesday at Daily Mayo

It’s been a while since my last writing tip here on Daily Mayo!

Today, I wanted to talk a little bit about formatting.

Remember your old high school teacher who gave you the formula for writing? She probably gave you a formula that looked something like this:

  • Opening paragraph with a sort of introduction to the topic.
  • Content paragraphs supporting individual ideas.
  • Conclusion paragraph summing up the main idea.

She probably told you that each paragraph needed at least 5-7 sentences and were sort of formatted into mini-papers themselves, with a main “paragraph idea” supporting sentences, then a “concluding sentence.”

This formula works well for school papers, but when it comes to writing for the great Internet, that formula is terrible.

Here is why:

Internet People Get Bored Quickly

So, you spend an entire post saying the basic same thing about 20 times, your audience will get bored within the first 2 paragraphs. They will then drift off to something more interesting- like watching this YouTube video of Nyan Cat.

Large Text Clumps Discourage Comprehension

Consider the average Internet reader to have about the same attention span for reading as a first grader. Big chunks of text will usually make someone skip on to something else that looks more interesting or miss half of your content.

The Internet is Like Written TV

I have found the evolution of the Internet quite fascinating over the past 20 years or so of Internet history. At first, everything was like, “Oh cool, let me tell you how to hand-carve a ukulele from a single block of oak wood in 100,000 words without pictures.”

Then, of course, pictures and video came along, and now, every web page is competing for the attention of millions of visitors. That is why you will see videos and things with people literally jumping around the screen like a four year old on crack just to keep the attention of viewers.

Watch this one:

Seriously, yikes.

When you are using the “old” communication method of writing, you have to do the same thing with words. That is why short blocks of text and easy-to-read sentences do best.

Text Alone Is Not Enough

You know what people don’t want to read online? Words.

That is why pictures and video have become the Internet. If you want someone to read your posts, of course you need to add the visual of pictures. Things like infographics, charts, pictures of animals, and funny captions will keep someone reading even if they hate reading. A good set of photos or graphics are essential to a successful online post.

Here is an infographic I made up just now:

how to make a post successful

See, doesn’t that make this post so much more fun?

So, it turns out, the rules of Internet writing are much different than school writing. Keep things simple, don’t overwhelm with text, and add plenty of fun ways for people to engage and fight over stuff! It’s easy!

Happy writing everyone!

More Writing Tips:

How to Write a Critical Book Review

8 Of the Most Inspiring Authors

The Role of Color in Writing

Filed Under: Writing Tips

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Meet Brenda
Meet Brenda
Writer, Editor, Blogger, Book Nerd
I'm Brenda. I'm a writer and a reader.
Daily Mayo is all about having fun while reading, without rules! If you love books as much as I do, join the DM Book Lover's Club to keep up with the latest in the book world and get the DM Book Club Reading List.
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